Your Tribe Needs You to Find Them
Spiritual Business Gurus, Coaches, Healers
How to Build Your Tribe, Clients and Email List
Let’s talk about TRIBE BUILDING aka list building, or more specifically why you need to build a list in the first place. It doesn't matter what form your Spiritpreneur online presence takes - be it blogging, creating video content, running an online store or growing a social media presence - any spiritual business can benefit from having a list and focusing on growing your TRIBE aka subscriber base.
What makes email lists so special? It gives you a chance to talk directly to your audience. You don’t have to wait for them to come to your blog or login in to Instagram to see your content, your message, and your offers. Instead you get to go to them … their email inbox to be more specific.
While blog posts, videos, and social media posts lend themselves to talking to your entire audience at once, with email… even when you’re writing an email to a larger list, allows you to talk to each reader individually. While your blog posts for example are written to a whole segment of your audience, you can sound more personal and personable with your list.
Most importantly though, email marketing converts better than any other form of marketing and it’s the main reason why all your other marketing efforts should focus on growing and expanding your list. In other words, the list allows you to make a living from your online business. And it’s also a safety net.
Let me explain.
Things happen. Facebook decides to close down your account, your website may get hacked and a lot of the content lost, search engines may one day decide they no longer love you and stop sending you free traffic. But if you’ve focused on building a list, you always have a way to recover.
Plus you have a chance to get to know your TRIBE better. You can build a relationship with them through the daily or weekly emails you send to them (as well as their replies). You start to build trust with your audience.
Why is that important? Because once you have earned that trust, they will gladly take you up on the offers you sent them via email. And provided you treat your list well and share great stuff, it’s sustainable. You can make offers for things they want and need over and over again.
Hi! I'm Abiola, author of the award-winning Sacred Bombshell Handbook of Self-Love, founder of Spiritpreneur School and the Spiritpreneur Warrior Sisterhood. It's time for you to answer your calling and fulfill your sacred purpose. Let's take self-love to self-launch.
Lifestyle guru Abiola Abrams is a master coach, award-winning self-help author, Essence advice columnist, international speaker and founder of the empowerment hub, Womanifesting University. Her healing tools for women include The Sacred Bombshell Handbook of Self-Love, African Goddess Affirmation Cards, meditation albums like Chakras on Fleek, and her Abundance Pray Love Goddess Retreat in Bali. Seen giving transformational advice on networks from MTV to the Discovery Channel, our grandmothers had “Dear Abby” and we have “Dear Abiola.”